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Easy Riders

Rumi Taraporevala narrates his adventures on two-wheelers with his buddies down the roads of M...

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What’s next Dr Sandeep Goyal?

The prologue by Sanjay Gupta, Country Manager Google India and introduction by Prasad Sangameshwara, Editor ETBrandEquity.com along with a part...

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Robots At Your Service: Tomorrow Is Here

The technological innovations in these fields seem to be well timed – just the right thing, at the right time, futuristic and safe - to u...

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Should brand purpose intrude religion?

Dr Sandeep Goyal deconstructs the controversy surrounding the outrage over the Tanishq advertisement and asks a few questions ...

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Office Pods and the new normal

Dr Anurag Yadav wonders if the employers making policies to work from home, will reduce travel...

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Avoidable: The 'ageism' bias

With all that is being written in the media these days about ageism, I should not (actually could not) have done all that I did over the years,...

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Brotherhood of man and woman

Amit Behl walks us through the huge impact that the COVID-19 crisis has had on the film and television industry and how the fr...

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News Media: The End..

Geeta Datta, programmer and veteran reporter, views news broadcasting from what goes on inside newsrooms and explains why the ...

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Exhausted: Face Masked & Barefoot

As the lockdown restrictions are being relaxed gradually in the country, scores of migrant laborers who have lost their jobs have attempted to ...

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Wake up & smell the Propaganda

Liquidity via monetary policy is like blood infusion into a patient admitted for a heart transplant in a near death situation. And fiscal stimu...

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